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Marketers Aren’t Using Their CRM Correctly. Here’s How to Change That

Hubspot Marketing

In fact, you spend so much time planning and executing on the email strategy, you hardly ever connect with the other marketers on your team who manage the company’s blog and content, social and chat, website, video strategy, events, PR, and more. Traditionally, marketers focus on the details — they sweat the small stuff and divide to conquer.

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Just Work the Program

Duct Tape Marketing

If your social media ship has already set sail without a consist heading, reevaluate the program. In some ways, correcting course on a social media program may be easier than on other marketing platforms. In some ways, correcting course on a social media program may be easier than on other marketing platforms.

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Marketo’s 1,000th Blog Post: Our Modern Marketing Definition Revisited

Adobe Experience Cloud Blog

Because of this, traditional marketing tactics based on “renting” attention that others have built — and interrupting the buyer in the process — are becoming less and less effective. Instead of sending promotional offers to your customers (10% off! Free shipping! Marketing management capabilities.

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