Hubspot Marketing

DECEMBER 26, 2023

Influencer Marketing Let’s take a moment to talk about social media marketing trends and how Gen Zers and Millennials fit into the picture. In the last three months, 33% of people within these groups have bought a product due to an influencer’s recommendation.

Gen Z 103

Gen Z Direct Mail User-Generated Millennials 103

CXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads. Seek out synergistic media appearances.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Neil Patel

APRIL 20, 2021

They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Influence Drives the Value of Your Product. Influence marketing is here to stay, so you should embrace it. Influence is your ability to persuade others to adopt your own perspective.

Millennials 137

Millennials User-Generated Education Advertising 137

Backlinko

MAY 14, 2024

For example: If you target Gen Z or millennials, meet them where they spend their time. These insights help you create content in a variety of formats, like: Blog posts Video marketing Infographics Case studies Ebooks Podcasts Diversifying your content gives you more chances to engage different segments.

PR 74

PR Customer loyalty User-Generated Marketing 74