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B2B Marketing Lead Generation: Thought Leadership with Amy Hawthorne

Adobe Experience Cloud Blog

I’ve been a B2B Marketer for about 10 years now and all 10 years have been with start-up technology companies in growth mode. As a start-up Marketer you very quickly have to learn how to be a jack of all trades – Lead Generation, PR, Events, etc. Email marketing is a staple for us.