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What Are Customer Touchpoints and Why You Should Care

SMEI

When marketers talk about customer touchpoints, they refer to the times when your brand, product, or service interacts with the customer throughout their journey with you. From the first time they connect and engage with you throughout the purchasing process to the delivery, use and satisfaction with your product and service.

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What Are Customer Touchpoints and Why You Should Care

SMEI

When marketers talk about customer touchpoints, they refer to the times when your brand, product, or service interacts with the customer throughout their journey with you. From the first time they connect and engage with you throughout the purchasing process to the delivery, use and satisfaction with your product and service.

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What is Digital Marketing: The Ultimate Online Marketing Guide

Rock Content

Regardless of the type of audience you want to reach and how niche your product may be, you can easily find the public that you want. Why your company needs Digital Marketing. Not all the people that have told you that Digital Marketing is the greatest thing since sliced bread are wrong.

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Direct Marketing: What it is and 5 direct message marketing examples

Sprout Social

A new era of direct marketing is here. Direct marketing has come a long way since the first direct mail campaign in the 1800s. Even in the past few years, direct messaging channels enabled marketers to reach people in a more personalized, targeted way. What is direct marketing?

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The Healthcare Organization’s Guide to Effective Content Marketing

Marketing Insider Group

Content has the potential to be an incredibly effective marketing channel for healthcare organizations. Users search Google for health-related questions over 1 billion times each day , accounting for around 7 percent of the search engine’s total search queries. Get started today and generate more traffic and leads for your business.

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The Ultimate Guide to Integrated Marketing

Hubspot Marketing

If you’re interested in presenting a cohesive, consistent brand experience that leaves your products or services top-of-mind — like Southwest does — this guide is for you. Read on to learn more about integrated marketing and how to create a campaign of your own. Now, let’s talk about integrated marketing campaigns. Social media.

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