eBook Industry Insights Promotion Whitepaper 
Hubspot Marketing
FEBRUARY 22, 2023
Offer unique industry insights in an ebook or report. Perhaps you have a solution to help your audience perform a task quicker or solve common industry pain points. Lead magnets like industry reports, studies, and ebooks help position your brand as an authority on a particular topic. Be trustworthy.
Sachs Marketing Group
JUNE 21, 2023
This is particularly beneficial for new brands that haven’t yet established organic search visibility or for established brands looking to promote a new product or service. Exclusive Offers: Provide special deals or promotions that make subscribers feel valued.
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Marketing Insider Group
AUGUST 29, 2023
Employee Advocacy More and more companies are asking their employees to promote the brand on their personal social media channels. Specifically, employees are sharing positive news, stories, and insights about their workplace, products, or services. Introduce rewards or recognition programs for employees who actively promote the brand.
Sprout Social
JANUARY 21, 2021
Instead of constantly coming up with new ideas, social marketers should look at what they already have and repurpose their top-performing blog posts, videos, reports, white papers and more. Reaching audiences who missed a piece of content on its first round of promotion. Giving content an SEO boost. Turn it into a GIF!
Exposure Ninja
JULY 5, 2023
A content marketing strategy is simply a comprehensive plan outlining how your business will create, distribute, and promote content to attract, engage, and retain your target audience. Share your expertise through blog posts, whitepapers, webinars, or podcasts to build trust and credibility with your audience.
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