‘Tis the season: Retailers can expect 32% more social messages this holiday season
Sprout Social
NOVEMBER 19, 2018
Last year was the best holiday season for retail sales since 2011, and much of that growth occurred through mobile ecommerce. Digging in by segment, it’s not enough for small businesses’ social strategy to simply publish deals and gift ideas. Gearing up for projected growth in 2018.
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