Sat.May 13, 2023

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The Emergence of Fractional CMOs: A Powerful Shift in Marketing

Duct Tape Marketing

The Emergence of Fractional CMOs: A Powerful Shift in Marketing written by John Jantsch read more at Duct Tape Marketing As businesses evolve and competition increases, the marketing landscape is changing significantly. Traditional marketing agencies have long been the go-to solution for businesses seeking marketing expertise. However, a new model is emerging that offers more strategic value: the fractional Chief Marketing Officer Plus (CMO+).

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7 Reasons Why Social Media Is an Important Part of Inbound Marketing

Rock Content

Inbound marketing and social media marketing aren’t two separate strategies. They go hand-in-hand and play a vital role in growing a business in any industry. Social media trends change year by year. Platforms gain or lose popularity. Consumer expectations change due to world events and other circumstances. Tech advances may force you to adopt new approaches to win over customers.

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Weekend Favs May 13

Duct Tape Marketing

Weekend Favs May 13 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took on the road.