Email Marketing Marketing Automation Platform Millennials 
Martech
APRIL 15, 2022
Email marketing. Email marketing has long been the mainstay of B2B e-commerce. It is a cost-effective and efficient way to reach potential clients and, as a rule of thumb, has the highest return on investment (ROI) in B2B marketing. Get MarTech’s Email Marketing Periodic Table.
Adobe Experience Cloud Blog
JUNE 6, 2018
Digital marketing analytics helps marketers understand the value that content marketing brings to a company and its audience. Determine the right metrics to measure; set goals for email marketing , blog posts, and social media marketing ; and work from those goals to determine KPIs.
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CXL
MAY 27, 2022
Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. It dives into highly relevant topics, like reducing cart abandonment rates through automated email sequences. Organic search is a highly competitive domain for many SaaS verticals (email marketing, for example).
Marketing Insider Group
JULY 1, 2020
They even have an innovative portal for marketing the company’s best asset, its employees. Meet Our Millennials serves the triple purpose of empowering employees, attracting new talent, and humanizing the brand for consumers. Leads who receive email marketing messages spend 83 percent more when making purchases.
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