Emplifi CEO Mark Zablan: ‘companies must lead with empathy, honesty and transparency’
Econsultancy
NOVEMBER 22, 2022
Mark Zablan is the CEO of Emplifi, a unified platform for social marketing, social commerce and customer care. We asked him about the role of data and automation in CX, as well as what makes for a successful rebrand (following the merger of Astute and Socialbakers – to become Emplifi – last year).
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