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Programmatic SEO — Getting It Right

Hubspot Marketing

Programmatic SEO: Is it one heck of a challenge or something you can master in three hours? And most importantly, how do you tackle programmatic SEO if you’ve never done it before? Plus, I’ll even share a step-by-step process of how to begin with programmatic SEO. Indig is also a growth advisor and ex-director of SEO at Shopify.

SEO 115
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Essential Tips and Tools for B2B Social Media Marketing

Hootsuite

But if that’s your company’s take, it could be missing out. Here’s how to use social media for B2B marketing, social selling, customer service and more. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Wondering if B2B social media marketing is right for your business?

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Unlocking link building budget with the right metrics

Kevin Indig

Half the battle is understanding WHAT you need to fix on your site. AWT shows which keywords your pages rank for, how Google sees your content, and what changes can boost your traffic. Imagine what this could do for your business… Visit ahrefs.com/webmaster-tools for this free tool.

PR 122
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How to Write a Great Value Proposition [7 Top Examples + Template]

Hubspot Marketing

Your company's value proposition is the core of your competitive advantage. It clearly articulates why someone would want to buy from your company instead of a competitor. So how do you actually write a value proposition statement that's strong enough to lift conversion rates and sales?

Food 144