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A Marketer's Guide To Video Codecs

Hubspot Marketing

As customers are consuming more video content, video marketing has become an integral part of marketing strategies. We'll explain what codecs are, why you need them, and how they make streaming high quality content possible. An important distinction between codecs is whether they use lossless or lossy compression.

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The social media customer service statistics brands need to know in 2022

Sprout Social

New product launches or promotions lead to an influx of sales, which means more opportunities for inbound questions, so have your social media presence properly staffed. ” How important is social media customer service to consumers? They want to speak to a human as soon as possible, and guess where they go to achieve this?

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Web3 is the most powerful technology your brand is not embracing

Sprout Social

Instead, I’ll provide a primer to web3, and how it’s going to impact marketers and the future of online communities. Instead, I’ll provide a primer to web3, and how it’s going to impact marketers and the future of online communities. So, what should you, as a social media marketer know to get started? What is web3?

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How to Run Social Media Contests That Actually Increase Revenue

Sprout Social

Why Create Social Media Contests? With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. This is important because social networks use algorithms to help determine what content and profiles to suggest to other users. Social Media Engagement. Through Oct.