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CMO Confessions Ep. 39: Deb Wolf of Integrate

On24- CMO Confessions

We were doing lead scoring before that became fashionable. We were nurturing before that became fashionable. When you think about the new technology, the new vendors, the relationships that I’m sure ON24’s built with people like this who have never thought of themselves as digital technologists before.

CMO 52
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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Content marketing is important , not just because it works for building trust, generating leads, and cultivating customer loyalty, but because it has become the new normal from the consumer side. What travel, food, or fashion brand can exist today without a vibrant Instagram page, videos, and a few influencer campaigns?

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Alternatively, head over to our Covid-19 ecommerce stats roundup and our roundups focusing on fashion and grocery. Amazon, Meta and Alphabet to account for half of ad market in 2025, thanks to acceleration from Covid-19. of organisations reported cuts to their events marketing budgets in Q2, with just 3.6% Advertising.