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The Biggest Leadership Conferences Taking Place in 2020

Marketing Insider Group

This event focuses on leadership skills for CIOs with three different tracks to follow. Many people think of leaders who have achieved seniority in their careers, but there are many young people making waves with their innovation in the worlds of technology, business, entertainment, and more. Gartner CIO Leadership Forum.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Content marketing is important , not just because it works for building trust, generating leads, and cultivating customer loyalty, but because it has become the new normal from the consumer side. What travel, food, or fashion brand can exist today without a vibrant Instagram page, videos, and a few influencer campaigns?

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Gifting and greetings cards, online food delivery services and streaming platforms also increased their investment in TV advertising by 209%, 194% and 137% respectively. Nearly 64% of those surveyed stated they had recorded a decrease in marketing spend between April and June, compared to 25% who recorded a decrease between January and March.