Event Marketing, Logistics and Performance Marketing

13 Examples of Experiential Marketing Campaigns That'll Give You Serious Event Envy

Hubspot Marketing

JUNE 6, 2023

Experiential marketing (also known as xm marketing, engagement marketing, event marketing, on the ground marketing, live marketing, or participation marketing), might sound a bit like event marketing, which makes sense — experiential campaigns do tend to be event-centric.

User-Generated

User-Generated Marketers Marketing Branding

Holiday email opt-outs: Right intentions, wrong response?

Martech

JUNE 8, 2023

19% of consumers said they’re “personally sensitive” to holiday or event marketing emails, 32% said they believe other people are more triggered, and 7% said they make them feel sad. Here are five findings from a 2022 consumer study by Capterra : 81% said they would buy from brands that send holiday opt-out emails.

Gen Z

Gen Z Logistics Finance Energy

Marketing Pro Pulse

13 Examples of Experiential Marketing Campaigns That'll Give You Serious Event Envy

Holiday email opt-outs: Right intentions, wrong response?

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