Food, Gen Z, Global Marketing and Influencer Marketing

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Influencer Marketing

The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

Hubspot Marketing

JULY 30, 2023

Facebook and Instagram are the most effective platforms for community building overall, but TikTok would be best for a Gen Z audience. Social media takes the lead for product discovery among Gen Z, Millennials, and Gen X, beating out internet search. Brands swap out celebrities for micro-influencers.

Social Media Marketing

Social Media Marketing Gen Z Global Marketing Millennials

7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

OCTOBER 25, 2021

According to McKinsey, consumers — and especially Gen Z — value authenticity above all. Try influencer marketing. Influencer marketing is here to stay. The global market value for influencer content is currently $13.8 Build brand loyalty. Consumers want to know everything about you.

Promotion

Promotion Gen Z Social Media Marketing Fashion

Marketing Pro Pulse

The HubSpot Blog's 2023 Social Media Marketing Report: Data from 1200+ Global Marketers

7 Proven Social Media Promotion Ideas That Don’t Suck

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