Gen Z Non-Profit Video Marketing 
Marketing Insider Group
FEBRUARY 5, 2024
Forbes) 73% of marketers find social media to be effective for their business. Zippia) 60% of TikTok’s audience comprises Gen Z users. Statista) 97% of marketers using Account-Based Marketing (ABM) report it delivers higher ROI than other marketing activities. of all internet traffic.
Spiralytics
APRIL 23, 2023
So much so that 37% of consumers trust them more than brands, with Gen Z and Millennials being two times more likely than Boomers to trust influencers. For this reason, more brands will likely invest in influencer marketing or strengthen their existing partnerships.
Backlinko
MAY 14, 2024
Gyubee also uses video marketing to showcase menu items. Helping to engage its target market. While remaining profitable. Rank Channels by Audience and Impact Allocate your budget to marketing channels most likely to reach your target audience to get the best ROI. And attract new and existing customers.
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