Top 5 search marketing trends and 3 must-haves for 2023
Search Engine Land
DECEMBER 15, 2022
With the release of Google Analytics 4 , Google is gently training marketers to focus on customer behaviors and attribution from various channels across the customer journey rather than the last-clicked channel. Discovery of content, good website user experience, and site health will also become must-haves for 2023. Your success plan.
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