Key Performance Indicator Marketing Automation Platform Performance Marketing 
Lusha
NOVEMBER 18, 2024
Marketing Automation Platforms : Tools like Marketo or Pardot automate marketing tasks such as email campaigns, lead nurturing, and social media engagement, freeing marketers to focus on strategy and creativity. Next, establish key performance indicators (KPIs) to track your progress.
Martech
JULY 18, 2023
It goes a little something like this… Define your business goals and KPIs Defining your KPIs (key performance indicators) should never be a one-and-done exercise. You could use a standalone chat tool or, even better, a chat tool from your marketing automation platform, like HubSpot.
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