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20 AdWorld Pros to Pay Attention to in 2024

Customers.ai

Ralph Burns Founder & CEO at Tier 11 Twitter / LinkedIn Expertise: Digital Advertising, Direct Response Marketing Ralph Burns turned a blogging side gig into Tier 11, a leading digital advertising firm managing over $50 million in ads annually.

Transform 103
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Why Brands Need to Stop Chasing Marketing Hype and Start Pursuing Audience Intent

Rock Content

There are radical changes happening in technology right now that are reshaping how people consume media and how brands do marketing. Research shows that high-performing marketers emphasize people over data, technology and even strategy. Outbound Marketing. Interrupt Marketing/Advertising. Native Advertising.

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Why AI will make the greatest impact on B2B audience insight, not on content

Martech

Create messaging that appeals to specific segments of the market. Understanding buyer behavior offers value beyond just outbound marketing. It can help sales managers understand how to align their teams based on prospects’ preferences with their engagement activity.

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Why AI will make the greatest impact on B2B audience insight, not content

Martech

Create messaging that appeals to specific segments of the market. Understanding buyer behavior offers value beyond just outbound marketing. It can help sales managers understand how to align their teams based on prospects’ preferences with their engagement activity.