Rock Content

APRIL 20, 2023

While business owners might think their newest product is the latest in innovation, it’s an unfortunate reality that competition continues to be stiff, with approximately 30,000 products launched every year. But how do you market a product? What Is Product Marketing?

Product Marketing 78

Product Marketing Marketing Strategy Product Whitepaper 78

Neil Patel

NOVEMBER 26, 2020

A common yet persistent issue is deadstock products. As more products enter the warehouse, the cost of storing unsold items can drain the valuable financial resources of your business. What’s more, seasonal trends and products make it difficult to eliminate deadstock products completely. How to solve this problem?

Product 134

Product Retail Manufacturing Fashion 134

Adobe Experience Cloud Blog

FEBRUARY 15, 2017

Manufacturing. Marketing to a new vertical is no easy feat. Rather than dedicating all their resources into broad-based marketing, many organizations are adopting a vertical approach. How are those customers using your product or service; in other words, is there a product-market fit? Healthcare.

Thought Leadership 132

Thought Leadership Manufacturing Marketing Marketers 132

Marketing Insider Group

AUGUST 27, 2015

NOTE: While this article is geared toward entrepreneurs and small business owners, many of these signs are applicable to marketers of all sizes and shapes, including those with CMO in their title. Your Services/Products Have Changed. Are you going to continue serving this market or move on? Product Production Isn’t Efficient.

Manufacturing 83

Manufacturing Shipping CMO Management 83