Remove Manufacturing Remove Market Segmentation Remove New Markets Remove Personalized Marketing
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How to develop a winning B2B ideal customer profile

Martech

Sectors like software development and IT services, fintech, ads and marketing, hardware manufacturing, construction and health care. A client wants to target a nationwide manufacturer. Dig deeper: What is account-based marketing or ABM and why are B2B marketers so bullish on it?

Customer 112
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Role of artificial intelligence in marketing

Sprout Social

Audience segmentation and personalization AI marketing can drive your omnichannel business strategies based on market segmentation, aligning your campaigns with customers who are most likely to buy your product or offering.

Marketing 128