Hubspot Marketing

DECEMBER 18, 2024

How To Do a Content Gap Analysis Best Practices For Conducting a Content Gap Analysis A content gap analysis involves comparing your current content against your competitors content, your audiences search intent, different stages of your customer journey, and market trends and opportunities. Why is content gap analysis important?

Marketing Strategy

Lusha

NOVEMBER 18, 2024

This means everyone, from sales reps to marketers to customer success managers, understands why data is important and uses it to make decisions. Optimize pricing strategies: AI can analyze market trends, competitor pricing, and customer behavior to determine the best pricing for your products or services.

CRM

Duct Tape Marketing

OCTOBER 8, 2023

The key to successfully managing this type of schedule? Having excellent project management skills and being able to prioritize tasks effectively across all your clients’ projects. In essence, hiring one is like having access to several experienced marketers at once but at higher rate efficiency.

CMO

Hubspot Marketing

JANUARY 23, 2023

Working with disconnected and incomplete data - combined with rapid changes in consumer attitudes and behaviors - is leaving marketers scrambling to keep up. Not only that, but marketing leaders say having to constantly pivot their marketing strategy is the biggest challenge they are currently facing.

Marketing

Backlinko

MAY 21, 2024

Further reading: 12 Content Marketing Trends That Will Continue in 2024 4. For example, they created an Instagram reel sharing a funny conversation about a product feature between a sales rep, customer success manager, and prospect. Bonus, you can show your product in the content to build awareness around your use cases.

Content Marketing