article thumbnail

Six Essential Elements for your 2023 Marketing Plan

Trade Press Services Newsletter

2023 is just around the corner and now is the perfect time to prepare your strategic marketing plan for the coming year. Although a documented strategy is a key indicator of marketing success, only 41 percent of B2B marketers take the time to develop a written plan. The good news? Let’s talk!

article thumbnail

How to Grow Your Audience with Video Content Marketing

Marketing Insider Group

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Quick Takeaways.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

12 Content Marketing Trends to Keep an Eye in 2021

Rock Content

Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective. If we are talking about content experience, this is the kind of novelty that brings a new feeling, a special bond no other brand is offering.

article thumbnail

Influencers and User-Generated Content: Making The Customer Journey Smarter

Scoop.it!

As businesses adapt to embrace new technologies, they’ve started to use influencers and user-generated content for marketing purposes. Video marketing. One of the most effective content types today for increased engagement is video. However, each social media site should have its own specific video material.