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How to leverage neuromarketing for SEO

Search Engine Land

These algorithms don’t just follow rules; they help shape how people think and feel, which is why search and SEO are the way they are today. This article dives into neuromarketing – the study of how our brains react to marketing signals and how these reactions affect what we buy – and how to use it for SEO.

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Intro to Neuromarketing: 5 Psychological Tactics to Boost Sales

Neil Patel

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. How Psychology Impacts Sales Through Neuromarketing. Structure Content Using Neuromarketing Principles. While consumer psychology has been around a long time, neuromarketing is a relatively new field.

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This day in search marketing history: February 25

Search Engine Land

SEOs upset over Google dropping attribution in featured snippets In 2019, SEOs were not happy about a Google featured snippet format that didn’t immediately show the source of the content. Google Panda Two Years Later: The Real Impact Beyond Rankings & SEO Visibility 2013: A look at what happened to some Panda’s losers.

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5 behavioral strategies to make your content more engaging

Search Engine Land

Considering the content’s place in the customer journey helps you tailor it more intentionally by understanding what came before and the next actions. While some SEOs may worry about potential cannibalization, when done correctly and aligned with the audience’s needs, you can work around such issues.

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How to choose the best typography for your blog

Rock Content

If you still don’t know how to choose the right typography for your blog, you’ve come to the right place. Knowing some rules allows you to create pieces of content more suitable for SEO and visual marketing strategies. Dingbat — decorative fonts, consisting of different symbols in place of the letters of the alphabet.

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Transcript of How Reducing Friction Increases Revenue

Duct Tape Marketing

It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients competitive intelligence, back links and things like that. All the important SEO tools that you need for paid traffic, social media, PR, and of course SEO.