The CMO Survey
SEPTEMBER 27, 2023
Content personalization and content creation take the lead as the top uses of AI in marketing. Within content creation, using AI tools for blogs and website content, social media, and email marketing top the list. Impact of Influencers Continues to be Weak: While marketers’ current use of influencers (5.9%) has not reached the 7.5%
The CMO Survey
MARCH 28, 2023
While more than half of marketers reported a 10.4 Survey respondents included 314 marketing leaders at for-profit U.S. Digital marketing spending also slowed, but less dramatically: falling from a 15 percent increase in marketing spending in September to an 8.2 Marketing hires are likewise slated to slow to a 3.9
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Marketing Insider Group
NOVEMBER 11, 2010
You can view all the articles posted on socialmedia.org and also in the “Social Media&# category of B2C Marketing Insider. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP. Click here to cancel reply. Share your thoughts, post a comment.
Martech
APRIL 3, 2024
What is interesting is that I finished graduate school at the very bottom of the recession in 2010, and it was a time in which not only could you not get an interview, but also there was nothing even to apply to. Q: How did you build your own identity in marketing? I felt like my market was underserved with thought leadership.
Marketing Insider Group
MAY 18, 2010
To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing.
Marketing Insider Group
DECEMBER 9, 2010
Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 9, 2010 9 Subscribe Finding The Time To Tweet or Blog? Keep up the good work!
Marketing Insider Group
JULY 15, 2010
by Michael Brenner, July 15, 2010 Related Posts: Marketing Leads: Quality Vs. Quantity 5 Steps to Achieve Lead Generation ROI 11 Reasons Why Outbound Telemarketing Programs Fail Need to Drive Leads? Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.
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