New Results from the Fall 2023 Edition of The CMO Survey
The CMO Survey
SEPTEMBER 27, 2023
B2B (which favor LinkedIn and company blogs) and B2C (which favor Instagram and Facebook) companies use influencers differently. for the year and remains below the long-term historical average for the survey since 2010, which is a 5.6% of marketing budgets. in Spring 2023. Marketing leaders report that 20.2%
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