Search Engine Land

SEPTEMBER 26, 2023

Penguin update When we talk about Google shaking things up in the SEO world, the Penguin update of April 2012 is one for the books. “The April 2012 Penguin v1 Update… it made such profound and lasting changes in the industry,” he said. He fondly remembers this transformative update.

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Duct Tape Marketing

JULY 28, 2016

How Interactive Content is Changing the Digital PR Industry written by Guest Post read more at Duct Tape Marketing. Mobile video plays exceeded 44% by mid-2015, which was an 844% rise since 2012. How the digital PR industry benefits from interactive content? photo credit Pixabay. says, “Web 2.0

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PR Whitepaper Transform Digital Marketing 41

Exposure Ninja

OCTOBER 2, 2023

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

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PR Marketing Marketers Promotion 52

Adobe Experience Cloud Blog

JANUARY 6, 2017

Lee Odden is the CEO at TopRank Marketing while also finding time to be an author, speaker, consultant on B2B content and influencer marketing, social media, PR, and SEO. Jay Baer is the most re-tweeted person in the world among digital marketers. FTQZ6zlOdi <-fr our 2012 / 2014 archives #keynote #throwback. —

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Social Media Marketing Whitepaper Thought Leadership Transform 0

Rock Content

AUGUST 20, 2020

Currently, it is imperative to innovate your Digital Marketing strategies if you want to be a reference in your field. With the digital transformation, information becomes faster, but it is also quickly replaced by new content. What is and when did the term Newsjacking come up? The repercussion, of course, was terrible.

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User-Generated Transform Promotion PR 72

Marketing Insider Group

JUNE 29, 2020

During an unpredictable and chaotic event like the Covid-19 outbreak, many adjustments need to be made in the world of marketing. Way back in 2012 and 2013, I interviewed some marketing influencers and leaders in the field to understand what they thought the Future of Marketing would look like. But enough about me!

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CMO Marketing Marketers Health 126

Sprout Social

OCTOBER 3, 2018

To help make sense of it all, this guide demonstrates how any political candidate—whether it be local, state or national—can get the most out of social in their campaign strategy and display some impressive digital marketing for their audience and the nation as a whole. Develop a thoughtful strategy for success.

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