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How Interactive Content is Changing the Digital PR Industry

Duct Tape Marketing

How Interactive Content is Changing the Digital PR Industry written by Guest Post read more at Duct Tape Marketing. Mobile video plays exceeded 44% by mid-2015, which was an 844% rise since 2012. How the digital PR industry benefits from interactive content? photo credit Pixabay. says, “Web 2.0

PR 40
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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

PR 52
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This is what a 15-year old content strategy looks like

Orbit Media Studios

We learned so much and met so many great speakers and marketers. Around 2012, we got active on social media: Facebook, Google+, Twitter and LinkedIn. By mid-2012, we had published around 100 articles. We do not use marketing automation. We also learned the power of PR and guest blogging. Social media begins.

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The Economics of Link Building

Moz

Posted by Alex-T Life has taught me that good things should be expensive — especially when it comes to any type of digital marketing services. This number was first shared by Rand Fishkin in 2012 when he asked 600 agencies about their typical rates. Links from digital PR campaigns. Digital PR link building.

PR 67
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Thinking Beyond the Link Building “Campaign” [Case Study]

Moz

Campaign”, in the context of link building or digital PR, implies a few things: It has a start and an end point It is a one-off activity It is about a specific “thing”, whether that be a topic, product, or piece of content. As digital marketers, we are trying to influence behaviors. But we still have further to go.

PR 79
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Thinking Beyond the Link Building “Campaign” [Case Study]

Moz

Campaign”, in the context of link building or digital PR, implies a few things: It has a start and an end point It is a one-off activity It is about a specific “thing”, whether that be a topic, product, or piece of content. As digital marketers, we are trying to influence behaviors. But we still have further to go.

PR 67
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The Ultimate Guide to B2B Marketing in 2019

Hubspot Marketing

B2B Digital Marketing. Every business, whether B2B or B2C should have a digital presence — which is comprised of paid ads, search engine optimization, a website, and any other place your B2B company is active online. Let’s walk through a handful of tactics that can strengthen your B2B digital marketing strategy.

B2C 143