Remove 2015 Remove Copywriting Remove Market Segmentation
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9 Account-based Marketing Case Studies

CXL

Inbound-call intelligence platform Invoca saw 2015’s Dreamforce event as a great opportunity to meet with key accounts face-to-face. Much like effective email copywriting , successful and engaging ABM campaigns are founded on more than shock value. How Invoca combined data and direct mail to get a 33X ROI.