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Stats roundup: How social media marketing has changed after Covid-19

Econsultancy

In a May 2021 blog post , SVP Products at Pinterest, Naveen Gavini revealed that the social app now sees more than 5 billion searches on its platform every month, spurred on by an increase in activity throughout the pandemic. A July 2021 survey found 7% of marketers plan to increase their budget for TikTok influencer marketing campaigns.

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100+ Surprising Video Marketing Statistics You Should Know in 2024

SocialPilot

Since 2016, the number of businesses using video content for marketing has increased by 41%. A study by Wyzowl shows that 87% of marketers claim they are happy with the ROI obtained from video marketing. More than 50% of social media marketers create content for YouTube.

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An Introduction to Social Media for Business

Sprout Social

Social Media for Business by the Numbers. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. One of the biggest advantages of social media marketing is it’s less reliant on a large budget. Marketers spent more than $8.3

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7 Trends That Will Change Social Media in 2017

Hubspot Marketing

And if you’re a marketer, you may also be fine-tuning your strategic plan for success in 2017. In this blog post, we’ll dive into what happened in 2016 , what we think social media managers should expect in 2017, and how to plan for these changes. 7 Predictions for Social Media in 2017.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

This may be why the State of Inbound report revealed that 11% of marketers plan to start their own podcast program. Video Marketing Statistics. Images help to increase content marketing effectiveness because they help sites reach more views with a larger audience. Social Media Marketing Stats.

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Consumer confidence in June 2021 at highest level since 2016. As of June 2021, consumer confidence is now at its highest level since 2016, as UK citizens become more optimistic about the future post-Covid. Digital marketing named in highest growth job categories of 2021 by LinkedIn. Another 48.5%