2018, Market Research, Millennials and Video Marketing

Millennials vs. Gen Z: Why Marketers Need to Know the Difference

Hubspot Marketing

DECEMBER 11, 2019

In recent years, there's been a common misconception that Gen Z and millennials are essentially the same. When companies discuss reaching younger audiences, many often lump Gen Z and millennials into the same group and create one campaign strategy that they believe fits both groups. 6 Factors That Differentiate Millennials and Gen Z.

Gen Z

Gen Z Millennials Finance Education

B2B Lead Generation Strategies That Will Deliver Marketing ROI

Marketing Insider Group

DECEMBER 8, 2020

Use familiar language, optimize your email marketing layout, and give them an offer they can’t refuse. Ramp Up Your Video Marketing. Video marketing presents a promising opportunity to reach your target audience. Indeed, Google’s research confirms that 50% of B2B queries are made on mobile phones.

User-Generated

User-Generated CRM Marketing Marketers

Marketing Pro Pulse

Millennials vs. Gen Z: Why Marketers Need to Know the Difference

B2B Lead Generation Strategies That Will Deliver Marketing ROI

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