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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Overall, most sectors were able to recover their pre-Covid advertising investments this year, while 2022 is expected to record higher ad spend than was reported in 2019, marking a full recovery for the industry. ” Marketing budgets now equate to just 6.4% This trend varies in strength across different verticals. of revenue.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

DemandMetric) In 2022, writing a typical blog post took bloggers an average of 4 hours and 10 minutes, an increase from 3 hours and 57 minutes in 2019. Original visuals like infographics are considered the most effective by 40% of content marketers. Ascend2) 63% of companies using marketing automation outsource all or part of it.

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Stats roundup: the impact of Covid-19 on ecommerce

Econsultancy

Amazon’s UK sales are also up 82% on the £13 billion the company made in 2019, before the Covid-19 pandemic took hold. Despite this news, online sales overall remained significantly higher than those reported in 2019, before the coronavirus outbreak shifted the landscape of the retail sector. This figure is almost 2.5