article thumbnail

10 Pinterest statistics marketers must know in 2019

Sprout Social

So, how useful can the platform be for your marketing campaigns? As of the first quarter of 2019, Pinterest reported 291 million monthly active users worldwide. On top of that, the channel has an awareness reach of 72% as of February 2019. Simply put, Pinterest has potential for both local and global companies alike.

article thumbnail

7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

The global ecommerce market grew 25% in 2020 compared to 2019, driven by necessity as stores and services had to close in most countries. Try influencer marketing. Influencer marketing is here to stay. The global market value for influencer content is currently $13.8 Source: Hootsuite. Why/why not?

Promotion 142
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Stats: How fashion ecommerce has changed since Covid-19

Econsultancy

Data from eShopWorld  shows one quarter of shoppers (surveyed across 11 countries) purchased apparel from websites outside of their home market in 2020, rising to 31% among younger consumers in the Gen Z and Millennial age brackets. China’s annual luxury online penetration increased from 13% in 2019 to 23% in 2020.

Fashion 52
article thumbnail

An Inside Look at Google’s Future Plans

Neil Patel

Chromebooks are not only affordable, but they are taking over the world, at least when it comes to millennials and generation z. Less than 5% of the world lives in the United States… the money is in the global markets. Android’s market share is roughly 87% because of its affordable hardware and partnerships.

eCommerce 145
article thumbnail

14 stats that show how gaming, in-game ads and OTT entertainment have changed in the wake of Covid-19

Econsultancy

Between 2019 and 2020, the number of European gamers swelled from 278.55 billion was spent on such games, up 25% compared to the same month in 2019, while spend on hardware grew to $1.35 for the mobile games market between 2019 and 2024, predicting that mobile games will generate $116.1 millon to 316.07 million in 2021.

article thumbnail

Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Overall, most sectors were able to recover their pre-Covid advertising investments this year, while 2022 is expected to record higher ad spend than was reported in 2019, marking a full recovery for the industry. ” Marketing budgets now equate to just 6.4% This trend varies in strength across different verticals. of revenue.

article thumbnail

Stats roundup: the impact of Covid-19 on ecommerce

Econsultancy

Amazon’s UK sales are also up 82% on the £13 billion the company made in 2019, before the Covid-19 pandemic took hold. Despite this news, online sales overall remained significantly higher than those reported in 2019, before the coronavirus outbreak shifted the landscape of the retail sector. This figure is almost 2.5