Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. Here are 7 social media promotion ideas to explore instead, and how to execute them. Why promote your business on social media? According to McKinsey, consumers — and especially Gen Z — value authenticity above all. The rumors are true.).

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Econsultancy

DECEMBER 3, 2021

Data from eShopWorld  shows one quarter of shoppers (surveyed across 11 countries) purchased apparel from websites outside of their home market in 2020, rising to 31% among younger consumers in the Gen Z and Millennial age brackets. China’s annual luxury online penetration increased from 13% in 2019 to 23% in 2020.

Fashion 52

Fashion eCommerce Gen Z Shoppers 52

Econsultancy

FEBRUARY 23, 2022

Between 2019 and 2020, the number of European gamers swelled from 278.55 billion was spent on such games, up 25% compared to the same month in 2019, while spend on hardware grew to $1.35 for the mobile games market between 2019 and 2024, predicting that mobile games will generate $116.1 millon to 316.07

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82

Econsultancy

DECEMBER 13, 2021

Overall, most sectors were able to recover their pre-Covid advertising investments this year, while 2022 is expected to record higher ad spend than was reported in 2019, marking a full recovery for the industry. ” Marketing budgets now equate to just 6.4% This trend varies in strength across different verticals. of revenue.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Marketing Insider Group

FEBRUARY 5, 2024

Forbes) 73% of marketers find social media to be effective for their business. Zippia) 60% of TikTok’s audience comprises Gen Z users. Statista) 97% of marketers using Account-Based Marketing (ABM) report it delivers higher ROI than other marketing activities. market share. characters.

Digital Marketing 84

Digital Marketing Marketing Strategy Shoppers User-Generated 84

Buffer Marketing

OCTOBER 9, 2023

Design and Editing Enhancements Instagram unveils a new design for the “Send to a specific user” menu and promotes the “Sequence” editing feature for Reels. Gen Z’s Influence Ambitions Consistent desire among Gen Z to become influencers (57% in 2023 vs. 59% in 2019).

Gen Z 91

Gen Z User-Generated Transform Education 91