2026 B2C Customer Acquisition Gen Z 
Econsultancy
DECEMBER 13, 2021
By comparison, B2C companies spend a proportionally larger amount of their budgets on advertising (22%) and people (20%). By 2026, GroupM estimates the global advertising market to hit the $1 trillion mark – a huge increase from the $641 billion reported in 2020. Customer experience.
Martech
APRIL 15, 2022
Strategies that were once traditionally B2C are now being adopted by B2B marketers. As companies speed up the adoption of digital processes and technologies , it is likely you will soon be interacting with increasingly tech-savvy customers. In B2C marketing, companies sell directly to the end customers. trillion by 2026.
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