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10 Challenges Marketers Face When Implementing AI in 2023 [New Data + Tips]

Hubspot Marketing

DECEMBER 11, 2023

In 2017, a McKinsey report studied considerations around the workplace in 2030 and how AI might impact it. The report estimated that “between 400 million and 800 million individuals could be displaced by automation and need to find new jobs by 2030.” The good news is the findings are yet to come to fruition.

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User-Generated Marketing Marketers Copywriting 93
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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

FEBRUARY 5, 2024

(Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Zippia) 76% of marketers using generative AI apply it for basic content creation and copywriting tasks. Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. billion by 2030.

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