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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Marketing teams create content, host events, and launch entire campaigns dedicated to the people associated with that account, rather than the industry as a whole. Acquisition Marketing. Affiliate Marketing. The website, often called an affiliate, will only get paid when their promotion generates a sale.

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The Beginner’s Guide to Cost Per Acquisition (CPA)

Hubspot Marketing

Most acquisition marketers prefer the cost per acquisition pricing model because they can set their definition of an acquisition before they start advertising and only have to pay when their desired acquisition or action happens. Instead of chasing clicks, pursue conversions.