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Every marketer’s essential guide to conversational marketing

Use Insider

What is conversational marketing? Conversational marketing is an approach to customer engagement that uses real-time conversations and personalized interactions to facilitate a more direct and meaningful connection between businesses and their customers. Here are six reasons why: 1.

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Conversational marketing: A guide to a key B2B GTM strategy

Martech

If your B2B go-to-market strategy doesn’t prioritize delivering a personalized and engaging experience for your audience, you could be missing out on potential customers and growth opportunities. Fortunately, conversational marketing can help you create the kind of experience that modern buyers expect.

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19 Best AI Platforms for Marketers and Marketing Analysts in 2023

Hubspot Marketing

If you’ve used newly accessible generative AI tools , you've likely realized how many tasks you can streamline in just seconds. But, with so many AI platforms hitting the market, the minutes you save using ChatGPT might be eaten up by hours of vetting which AI platforms and features are right for you. Learn more or sign up here.

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The 2024 guide to generative AI in marketing

Use Insider

What is generative AI in marketing? Generative AI in marketing empowers marketers to craft relevant, timely, and trustworthy customer experiences effortlessly. This increased efficiency allows marketing teams to focus on high-value strategic initiatives rather than repetitive manual tasks.

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Meet Insider’s Conversational CX solution: Delight your audience across the customer journey with contextual two-way conversations

Use Insider

The emergence of Insider’s customer experience solution The journey of Insider’s conversational marketing platform began with its strategic 2023 acquisition of MindBehind, a Conversational Commerce and Messaging platform. Director of Communications at Renault What is Insider’s Conversational CX platform?

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How Centro Médico Eternal achieved $15,385 in sales and a 12.9% increase in ROI using Manychat

Many Chat

Partnering with Manychat Agency Partner Jugo de Limon Digital and Conversational Marketing , Centro Médico Eternal not only grew their customer base by more than 10,000 leads but generated over $15,000 in sales in 30 days using Manychat. each, generating $2,544 USD. They received blocking warnings,” Pepe says.

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The Top 15 AI Tools for Marketers

Hubspot Marketing

15 AI Tools for Marketers AI in marketing has been sweeping the news, mostly in the content generation space. OpenAI’s ChatGPT took the world by storm in November 2022 and had millions of users within weeks. It integrates with all of your HubSpot tools to generate and share quality content.

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