Martech

OCTOBER 28, 2022

Tight budgets and scrappy teams require innovation at every level — from the Founder and CMO, e-commerce Marketing Director to VP of Marketing, Social Media Director to Paid Search Strategist. And often, with SMBs, the product offering aligns with employee values and belief systems. What platform do you advertise on?

Digital Marketing 138

Digital Marketing Advertising Advertisers Shopper Market 138

Search Engine Land

OCTOBER 28, 2022

Tight budgets and scrappy teams require innovation at every level — from the Founder and CMO, e-commerce Marketing Director to VP of Marketing, Social Media Director to Paid Search Strategist. And often, with SMBs, the product offering aligns with employee values and belief systems. What platform do you advertise on?

Digital Marketing 103

Digital Marketing Advertising Advertisers Shopper Market 103

Martech

AUGUST 19, 2021

No one wants to see their product advertised on a website pushing fake news, conspiracy theories or extremist politics. Marketers practicing brand safety can prevent that from happening, but that practice is imperfect. BOX AD GOES HERE. Balancing risk and reach: The brand safety dilemma. Do you know where your ad is going?

Shopper Market 112

Shopper Market Retail Shoppers CMO 112