Customers.ai

FEBRUARY 7, 2024

Follow their lead for a masterclass in making your mark in the advertising universe. Antonis Kocheilas CEO, Ogilvy Advertising Twitter / LinkedIn Expertise: Advertising, Brands, AI Antonis Kocheilas, the man steering the ship at Ogilvy Advertising, is a strategist at heart with a knack for big-picture thinking.

Transform 103

Transform eCommerce Non-Profit Advertising 103

Hubspot Marketing

DECEMBER 14, 2023

When it comes time to expand into a new market or reach customers on the other side of the world, that’s when you need to employ an international PPC strategy. PPC means advertisers will pay a fee whenever someone clicks on their ad. Domestic ads can be repurposed but not replicated for international markets.

eCommerce 73

eCommerce Advertising Advertisers Promotion 73

Bannerflow

APRIL 6, 2023

Deciding whether to halt or continue marketing efforts during an economic downturn Economic downturns often leave an indelible mark on the business world. advertising market. Balancing short-term revenue generation with long-term growth requires a strategic approach to marketing.

Transform 52

Transform Customer Acquisition Marketing Mix Marketing 52

CXL

MAY 27, 2022

. • Measure, analyze, and report on campaign performance and provide strategic direction based on analysis. Closely partner with other marketing team members and the sales organization.”. Sometimes, this will be across the full marketing spectrum. Other times, they’ll focus on a particular channel or initiative.

Management 79

Management User-Generated CRM Inbound Marketing 79