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6 Tips to Maximize Your Marketing Budget

Set Up

With economic uncertainty, shifting consumer expectations, and evolving digital trends (AI, anyone?), One thing is certain: demonstrating the ROI from marketing efforts is crucial for brands to stay competitive. With this data-driven approach, marketing can better prove value to the C-Suite.

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The Unsung Relationship Between Customer Experience & Marketing: Delivering the Brand Promise

Hubspot Marketing

If I asked you what marketers identify as the number one most exciting business opportunity in 2019, I bet most of you would guess "social media", "mobile-first experiences", or even "video marketing". Data is not only used for targeting marketing campaigns, but also for improving the customer experience.

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