Analytics, Management, Shopper Market and Transform

4 digital marketing pain points SMBs face today by Microsoft Advertising

Martech

OCTOBER 28, 2022

“ To help accelerate SMB growth, Microsoft developed a quantitative and qualitative research program to better understand how SMBs manage their digital marketing today and to identify the pain points digital marketing leads face. Four universal digital marketing pain points. “ Time and resource constraints.

Digital Marketing

Digital Marketing Advertising Advertisers Shopper Market

How Driscoll’s pivoted from fresh in-store to fresh online

Martech

JULY 12, 2021

She recently restructured her organization to reflect a more formal omnichannel approach and to ensure a consistent brand experience across pre-purchase, digital engagement and shopper marketing, and post-purchase behavior. “Shopper marketing is where we spend most of our time and money now,” she said.

Shoppers

Shoppers Shopper Market Millennials Retail

Marketing Pro Pulse

4 digital marketing pain points SMBs face today by Microsoft Advertising

How Driscoll’s pivoted from fresh in-store to fresh online

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