Remove Analytics Remove Marketing Plan Remove Performance Marketing Remove Thought Leadership
article thumbnail

11 Recommendations for Marketers in 2024 [New Data]

Hubspot Marketing

And, as much as people might like to say that they make their own product decisions, influencer marketing works — last year, one in four consumers bought a product based on an influencer’s recommendation. Want to leverage influencer marketing but don't know where to start? Bolster your SEO with thought leadership.

article thumbnail

Future of Marketing | 5 Areas You Have to Make a Priority in 2020

Adobe Experience Cloud Blog

Mobile should be an integrated part of your marketing plan, and fully supported by your marketing automation solution. . Measure long-term performance. Marketers are addicted to short-term metrics. Weekly, monthly, and quarterly goals keep us all on our toes. Share Your 2020 Resolutions!

Transform 174
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why centralizing strategic insights is imperative for CMOs

Martech

The foundation involves gathering and acting on insights from business intelligence, consumer trends and past marketing campaign results. These insights can be applied to various aspects, like creative briefs, new business initiatives, strategic marketing plans and content strategies. Customer insights are particularly crucial.

article thumbnail

4 Marketing Threats and 17 Ways to Overcome Them

DIY Marketers

Marketing threats are a constant disruption to your best marketing plans. And that means that you’re going to have to consider both internal and external factors as you plan for your next marketing plan. Not only that but the launch and shift to Google Analytics 4.0

Marketing 108