B2C, Event Marketing, Millennials and New Technology

Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

DECEMBER 13, 2021

When it comes to investment, 19% of B2B marketing budgets is now dedicated to advertising efforts, marking it as the category with the biggest share of spend. This is followed by tools and technology (16% share), content (16%), account-based marketing (16%), people (15%) and events and sponsorships (14%).

Advertising

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

JULY 1, 2020

They even have an innovative portal for marketing the company’s best asset, its employees. Meet Our Millennials serves the triple purpose of empowering employees, attracting new talent, and humanizing the brand for consumers. In the B2C sector, content marketing is just as important. New technology.

Marketing Strategy

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Marketing Pro Pulse

Stats roundup: the impact of Covid-19 on marketing & advertising

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

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