Hubspot Marketing

JUNE 27, 2022

Both B2B and B2C brands recognize the power of video marketing. But how do B2B and B2C brands differ as it relates to strategy, goals, and performance? We surveyed 550 global marketers to find out. Read on to learn about the key trends we discovered. Read on to learn about the key trends we discovered.

B2C 104

B2C Video Marketing Market Trends Thought Leadership 104

Marketing Insider Group

DECEMBER 29, 2020

We’ve compiled 11 crucial digital marketing trends for your businesses to follow as we step into 2021. The need for connection, personalization, and outstanding customer experiences will play into every facet of B2B and B2C marketing in 2021. Top B2B Digital Marketing Trends for 2021. Thought Leadership.

Market Trends 145

Market Trends Digital Marketing Marketing Marketers 145

Hubspot Marketing

MARCH 19, 2024

11 Data-Backed Marketing Recommendations for 2024 1. Our survey included more than 1,400 global B2B and B2C marketers, and over half of them told us that they’re leveraging short-form video in 2024, and it’s the format they plan to invest the most in this year. Bolster your SEO with thought leadership.

Thought Leadership 102

Thought Leadership Marketing Marketers Influencer Marketing 102

Customers.ai

JANUARY 26, 2024

Website / URL * Grade my website Conversion Rate Optimization (CRO) Software Next, we’re going to cover some B2B marketing tools that are great for CRO. Capitalizing on your website traffic is extremely important due to the increased difficulty to convert and/or capture contact details on a B2B website as opposed to a B2C website.

CRM 111

CRM User-Generated Analytics Marketing 111