Duct Tape Marketing

JUNE 23, 2022

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] Are B2B communities B2C? And there's different kinds of technologies starting to appeal to them because obviously the small business owner is not gonna pay the same prices as an enterprise brand for some of these. Jenny Weigle (07:08): All right.

Branding 90

Branding B2C Price Education 90

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. Pricing and support.

Marketing Automation Platform 119

Marketing Automation Platform CRM Direct Mail Price 119

Content Marketing Institute

JANUARY 17, 2019

We’ve produced a number of these to inform future customers about what it’s like to be a researcher , sales development representative , customer success manager , etc. HANDPICKED RELATED CONTENT: 7 B2C Brands Offer Content Marketing Lessons and Inspiration. Eric Quanstrom, chief marketing officer, CIENCE.

Content Marketing 89

Content Marketing Thought Leadership Real Estate Marketing 89

Martech

JULY 13, 2022

While customer service is important for all businesses, customer success has been traditionally associated with companies that rely on recurring revenue, such as subscription-based businesses and B2B organizations with long sales, onboarding, and implementation cycles. It’s an essential marketing and future proofing strategy.

Customer 90

Customer CRM Health Communications 90