How to Run Google Ads: A Guide to Setting Up Your First Campaign
Hubspot Marketing
DECEMBER 21, 2023
As the former head of marketing at two different tech companies, I can tell you firsthand: You can optimize your content for search engines all day, but sometimes, pay-per-click advertising — or PPC — is the way to go. Of course, PPC is just one part of an effective marketing strategy. What is a Google Ads campaign?
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