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Jen Bergren: Spotlight on the expert

Martech

As head of operations at a HubSpot RevOps and WebOps agency and a teacher at the HubSpot Academy, she’s the ideal person to explain HubSpot innovations in a language everyone can understand. Eventually, we pivoted into RevOps. Q: How would you describe RevOps? This interview has been edited for clarity and length.

CRM 92
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MarTech’s marketing operations experts to follow

Martech

Marketing operations is what makes the magic happen. LinkedIn : DarrelAlfonso (40K followers) Blog : DarrelAlfonso.com Twitter : @DemandDarrel (13K followers) Eddie Reynolds Eddie has been in business a long time, starting his first company when he was 14. “A He publishes The RevOps Weekly Newsletter and the podcast RevOps Corner.

CRM 115
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The amazing turning point when martech systems complexity and martech UX complexity diverge

Chief Martec

Growing complexity as a constant for two decades For the 16 years that I’ve been covering martech on this blog, martech has been strictly increasing in complexity. Many of these new AI-powered UIs are still in their beginning stages, just scratching the surface of what will be possible in the year ahead.

Transform 108
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11 Artificial Intelligence Examples from Real Brands in 2023

Hubspot Marketing

What was once a sci-fi fantasy is now a staple in day-to-day business operations. What does this mean for you? The AI-powered tool gives you data on what images and designs motivate your customers to click the "buy" button. 2023 was the year AI became mainstream. Suppose you're working on a campaign. This is where AI steps in.

Branding 101
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Which HubSpot Hubs Should Your Company Onboard?

Lynton Web

What is HubSpot? Boost traffic to your website with blogs, SEO, videos, ads, and social media. With organized data, you’ll create a single source of truth for customer data, and your RevOps team will align and adapt to the ever-changing needs of your customers. Let’s look at all your options with HubSpot. HubSpot CMS Hub.

CRM 52