Hubspot Marketing

APRIL 2, 2019

Better yet, the companies that create and market them know exactly the experience they want you to have when you make (or consider) a purchase. That’s why they create a brand. These brands are known, loved, and chosen out of a long lineup of options. What’s a brand? What is branding? The result?

Branding 145

Branding Shoppers Entertainment Advertising 145

Hubspot Marketing

JUNE 28, 2023

Social Media Marketing Social media marketing proficiency demonstrates your ability to create and implement effective campaigns that boost brand awareness, engagement, and conversions. With over 93% of businesses on social media, this skill is critical for most marketing strategies.

CRM 90

CRM Digital Marketing Management User-Generated 90

Rock Content

DECEMBER 21, 2020

What if you could consider the whole world as your operating market? Without borders for branding, your company could reach people from many different countries and cultures. Then you need to learn more about global branding! To arrive in a new country and make your brand relevant is not exactly an easy task.

Brand Management 78

Brand Management Branding Management Logistics 78

Martech

MARCH 15, 2022

Brand strategy is built on a platform of differentiation, where a company can use its value prop to create competitive advantages and satisfy customer needs. The key to long-term success is using brand strategy to define your market position in order to create market share and revenue growth. Why is branding important?

Branding 145

Branding Transform Customer Acquisition Customer 145

Sprout Social

JUNE 20, 2023

Figuring out how to build a brand is a must-do for modern marketers. This applies to B2B and B2C brands alike. A distinct brand identity determines whether you stand out from the crowd. Consider that branding impacts just about every corner of your business. What is brand building? But hey, that’s the point!

Branding 90

Branding B2C Promotion Thought Leadership 90

Rock Content

APRIL 18, 2023

The term “website localization” refers to any and all efforts to tailor a website to the needs of potential customers in a specific country, nation, or other target regions. For some brands, the entire global market may be the target. It helps global brands build stronger, more attractive brand identities.

Logistics 80

Logistics Global Marketing SEO Brand Management 80

Scoop.it!

JUNE 23, 2022

Content strategists have many roles, including: Defining business goals Researching target audiences Mapping the user journey Designing content, including messaging and branding Managing content workflows, roles, and tools Developing content guidelines and best practices Tracking and analyzing content marketing KPIs.

Whitepaper 94

Whitepaper Market Research Brand Management Content Marketing 94