Neil Patel

FEBRUARY 11, 2021

How important are marketing ethics when it comes to your purchase decisions? If you are like most consumers, ethics matters a lot. Consumers are attracted to brands that promote sustainability, environmental causes, and social responsibility. Not surprisingly, we’re drawn to brands that bring some good into the world.

Marketing Ethics 131

Marketing Ethics Food Marketing Marketers 131

Martech

DECEMBER 20, 2023

There are a lot of marketing podcasts out there, so how do you know which ones to listen to? Here are 10 — listed in alphabetical order — that cover everything from content from AI to marketing ethics and more. These are some of the questions that Mikhail Myzgin explores in his podcast, “Ethics in Marketing.”

Marketing Ethics 101

Marketing Ethics Transform Copywriting CMO 101

Neil Patel

MARCH 3, 2021

Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. Benefits of Geofencing Marketing. Boost Brand Awareness. Why were they drawn to your brand?

Marketing 140

Marketing Marketers Marketing Ethics User-Generated 140

Rock Content

AUGUST 14, 2023

We sent this to our writer, Danielle S, for the same topic “keyword segmentation:” Basic Information Audience This content is for marketers, brand owners, marketing, and business managers. Below, is another brief example, this time one that mixed ideas from the AI Content Wizard with our internal briefing model.

Transform 80

Transform Marketing Ethics SEO User-Generated 80

Businesses Grow

MARCH 30, 2023

All you have to do is click here: LISTEN NOW TO EPISODE 269 Community members featured in this show: Chad Parizman Mary Kathryn Johnson Brian Piper Howard Fields Scott Scowcroft PepperBrooks Resources mentioned in this show: Reid Hoffman’s free book on AI The Stupidity of AI Belonging to the Brand: Why Community is the Last Great Marketing Strategy (..)

Education 109

Education Marketing Strategy Branding Marketing Ethics 109

Search Engine Land

NOVEMBER 21, 2022

43% of businesses don’t have a documented content strategy – and they perform less well than brands that do have one. They’ll also: Create content marketing campaigns. Do market and SEO research to discover the best audience, topics, and keywords for a brand. Create a brand content calendar.

Content Marketing 97

Content Marketing Marketing Marketers Marketing Ethics 97